
I appreciated the small adjustment of just one meal a day, vs. 100%, "cold-turkey," "100% no meat" because this highlighted just how easy and satisfying a small impact change can be. Encouraging others to take small steps like, "just one meal a day," might also be a great way to approach shifting the focus because it helped me shift my focus.
In addition to ensuring at least one meal a day was, "meatless," my boyfriend and me have started a new rule in our household that encourages less, (but not 100% no meat.) This new rule is simple: We do not purchase any meat. If someone gifts-us meat, we'll take it and eat it. If we harvest (or a good friend/family members harvests the meat,) we eat it. We also allow meat when we eat out. Eliminating only the, "store-bought," meat from out diets has been another relatively easy way to reduce our meat consumption.